Certified Green Businesses received a great shout out during a recent press event with County Executive Ike Leggett and Barbara Ashe, Executive Vice President of the Montgomery County Chamber of Commerce. The event centered on the launch of the County’s Gift Outside the Box public awareness campaign which encourages residents to give in unique and meaningful ways to minimize the environmental impact of gift giving; create deeper personal connections; and support local businesses and organizations.
Ms. Ashe conveyed the importance of supporting locally-rooted businesses that give the County its “unique and special character and contribute to our vibrancy and sense of place.” She urged shoppers to “consider presents such as a gift certificate to that cool corner café or local boutique.”
She also encouraged shoppers to patronize Certified Green Businesses. “Many businesses have taken the lead when it comes to environmental stewardship…So, I encourage you to visit the County’s Green Business Directory when considering your gift giving to express your appreciation for their efforts.” And, she added, “If you’re really moved by green businesses, get your friends and family involved! Make a plan to converge on a Certified Green Business on Small Business Saturday and throughout the season.”
Public service ads promoting the Gift Outside the Box campaign began appearing on County RideOne buses just before Thanksgiving and ran through the holiday season. The website will be live throughout the year, providing greener gift ideas for every season and special occasion.